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Prime Video has released the first teaser for Don't Be Shy, its upcoming original film produced by Alia Bhatt and Shaheen Bhatt under their banner Eternal Sunshine Productions.
The teaser introduces the film's four newcomers — Aarushi Bajaj as Shy, Piyush Khati as Mayank, Bianca Arora as Tara, and Ansh Duggal as Dhruv — leaning into vibrant visuals, upbeat music and playful chemistry to set up a coming-of-age story about college, friendship and first love.
Don't Be Shy follows Shyamili "Shy" Das, a 20-year-old who believes she has her life mapped out until an unexpected turn sends her carefully laid plans off course.
The film is written and directed by Sreeti Mukerji, who previously worked on the direction teams of Bollywood titles including Yeh Jawaani Hai Deewani, Ae Dil Hai Mushkil and Brahmastra Part One: Shiva.
It is produced by Alia and Shaheen under Eternal Sunshine Productions, with Grishma Shah and Vikesh Bhutani serving as co-producers via Chalkboard Entertainment.The supporting cast includes Kunaal Roy Kapur, Anurag Basu, Neha Dhupia and Anju Alva Naik.
Speaking about the project, Alia said the film immediately resonated with Eternal Sunshine because of its sincerity and coming-of-age lens, adding that Mukerji's passion and energy fed naturally into the spirit of the story. Alia says, "What excites us most is this brilliant young cast; their energy, vulnerability, and chemistry are magnetic, and they bring such life and honesty to these characters. We can’t wait for audiences in India and around the world to meet Shy and get swept into her wonderful, chaotic world”.
Nikhil Madhok, director and head of originals at Prime Video (SVOD) and Amazon MGM Studios India called it one of the platform's most cherished films and said the newcomers bring an incredible freshness and authenticity to their roles. Nikhil added, “Don’t Be Shy is one of our most cherished films, and we’re thrilled to finally announce its global streaming premiere.”
Don't Be Shy will premiere globally on Prime Video on September 25, streaming in Hindi with English subtitles.